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The Matchmakers: The New Economics of Multisided Platforms by David S. Evans, Richard Schmalensee

• The Matchmakers: The New Economics of Multisided Platforms
• David S. Evans, Richard Schmalensee
• Page: 256
• Format: pdf, ePub, mobi, fb2
• ISBN: 9781633691728
• Publisher: Harvard Business Review Press

The Matchmakers: The New Economics of Multisided Platforms

Ebook text format free download The Matchmakers: The New Economics of Multisided Platforms by David S. Evans, Richard Schmalensee (English literature) 9781633691728

Amazon. Alibaba. Facebook. Uber. These types of businesses—known as platforms, or multi-sided markets—are driving the economy more than ever. In an environment where markets, consumers, and technology are ever changing and increasingly interdependent, these businesses, which bring together a number of groups who need each other and make it easy for them to work together, are essential. But platforms operate very differently than traditional, one-sided businesses (like, say, grocery stores), and their logic can seem not only counterintuitive but downright counterproductive. Think about a traditional platform like a mall, which connects many different customers to many different stores. They charge their largest stores—the anchors—the lowest fees, while they charge smaller retailers and kiosks higher fees (and they don’t charge customers at all, even though they could conceivably charge for something like parking). That pricing structure makes sense, even though it may seem discriminatory, because the anchor stores are key to getting customers to show up. But there are still more twists and turns to how platforms operate. Plus, while the platform business model may seem appealing, it can be difficult to know if you should transform your business and—even if you should—how to do it. Yet companies that transform their pricing practices, incentive plans, and organizational structures are today’s power brokers. In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze platform businesses and discover their principles, explain the logic of platforms and how to analyze your own opportunities. Rich with stories from the platform winners as well as from those who mismanaged the transition, Matchmakers will be the one book readers need in order to navigate the appealing but confusing world of multi-sided markets.

A SURVEY OF THE ECONOMIC ROLE OF SOFTWARE
The emerging economics literature on multi–sided platform Software technology has evolved to facilitate the writing of new code for both . literature. 22 Match–makers aid members of one or both sides in their quest for a  The Matchmakers | NewSouth Books
The Matchmakers: The New Economics of Multisided Platforms David S. Evans, Richard Schmalensee. Hardback (B401) | May 2016 | Harvard Business Review   TWO-SIDED PLATFORMS AND ANALYSIS OF SINGLE- FIRM
industries such as advertising-supported media and new-economy industries such as those based on 2 See David S. Evans, The Antitrust Economics ofMulti-Sided Platform Markets, 20 YALE J. REG. On-line matchmaking, speed dating  February 16, 2016 - Enlightenment Economics
Evans has a new book out with Richard Schmalensee, The Matchmakers: TheNew Economics of Multisided Platforms, due out in May. The Enlightened Economist | Economics and business books
This is a very clear introduction to the economic models, but the book is now The Matchmakers: The New Economics of Multisided Platforms, due out in May. Invisible Engines: How Software Platforms Drive Innovation and
Software platforms are the invisible engines that have created, touched, or transformed nearly . The Matchmakers: The New Economics of MultisidedPlatforms. The Industrial Organization of Markets with Two-Sided Platforms
Two-sided platforms (2SPs) cater to two or more distinct groups of customers, facilitating The village market and the village matchmaker were 2SPs; eBay and growing literature has illuminated the economic principles that apply to 2SPs generally. Evans and Schmalensee, w18783 The Antitrust Analysis ofMulti-Sided  Designing a multi-sided health and wellbeing platform - Care@Home
living, matchmaking, stakeholders, social infrastructure. 1. Introduction A next step is 'age at place' either at home or in local communities From an economic point of view such a platform creates a multi-sided market and generally.

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